In this case, a legal services company went into default on its loan. The PE sponsor was forced by the company’s lender to bring in a turnaround firm to serve as a CRO and to provide the bank with clarity on the company’s finances. After the initial financial evaluation it became clear that marketing and sales issues were at the heart of the company’s problems. The turnaround firm on the case was subsequently able to generate significant additional revenues on the project because it possessed its own marketing and sales advisory. Continue reading A Turnaround Case That Generated “Instant” Top-Line Growth
Tag Archives: sales strategy
Winner Number 3 – The Turnaround Management Firm
This still unfolding case is a study in how turnaround management (TM) consulting firms can use niche strategic consulting services to help win and then extend engagements into long term, highly profitable implementation cases. Continue reading Winner Number 3 – The Turnaround Management Firm